Work
Selected work across leadership roles and advisory engagements, focused on translating innovation into scalable, commercially viable product platforms.
Image courtesy of Kimberly-Clark
Building an innovation system to accelerate product development and growth
Thinx
Miia
Challenge
Accelerate innovation while maintaining product performance, quality, and scalability during a period of rapid growth and organizational transition.
Approach
I led product innovation and development across multiple product lines, introducing rapid prototyping and testing frameworks to accelerate learning cycles.
I also drove materials development and the integration of new performance-driven technologies—working closely with design, product development, merchandising, and manufacturing teams to translate consumer needs into scalable, high-performing product solutions.
Impact
Reduced MVP timelines by 67%
Accelerated testing cycles by ~40%
Supported new product platforms driving hundreds of millions in projected revenue growth and category expansion
Image courtesy of The Children’s Place
Supporting the development and adoption of a preferred fiber strategy
The Children’s Place
Miia
Challenge
The organization needed to define a preferred fiber strategy and drive alignment across teams to enable adoption within product development.
Approach
I partnered with the Sustainability team to support the development of their fiber strategy and translated it into clear, actionable guidance for design teams—ensuring it could be understood and adopted within the product creation process.
Impact
Helped drive awareness and adoption of preferred fibers within design teams—supporting the integration of sustainability into product development decisions.
Image courtesy of NIKE
Connecting materials innovation to enterprise product creation systems
Nike
Material ConneXion
Challenge
Translate emerging materials and innovation opportunities into product creation processes within a complex, global organization.
Approach
I partnered with cross-functional teams to identify material opportunities and align them with product creation needs, ensuring integration into design, development, and sourcing workflows.
Impact
Supported the integration of materials innovation into product creation systems—helping bridge early-stage innovation with scalable execution across global teams.
Image courtesy of IKEA
Aligning materials innovation with cost-conscious, global product strategies
IKEA
Material ConneXion
Challenge
Translate emerging materials and sustainability opportunities into product strategies that align with IKEA’s scale, cost structure, and global supply chain.
Approach
I worked with teams to evaluate and translate material innovations into product-relevant applications, ensuring alignment with manufacturing realities and business constraints.
Impact
Enabled the integration of materials innovation into product development pipelines—supporting scalable, cost-conscious innovation aligned with IKEA’s global operations.
Image courtesy of PUMA
Reimagining packaging to reduce environmental impact at scale
Puma
Material ConneXion
Challenge
Traditional footwear packaging created significant environmental impact and inefficiencies across the
value chain.
Approach
I contributed to the development and implementation of innovative packaging solutions—working at the intersection of design, materials, and supply chain constraints to rethink how products are packaged, delivered, and used beyond the point of purchase.
Impact
Supported the advancement of PUMA’s Clever Little Bag initiative—reducing material use, lowering environmental impact, and improving operational efficiency at scale.
Image courtesy of Logitech
All images are the property of their respective brands and are used for illustrative purposes only to showcase project context.
Enabling a category-defining product through materials innovation
Logitech UE Boom
Material ConneXion
Challenge
Create a differentiated product experience in a highly competitive consumer electronics market.
Approach
I contributed to the integration of materials innovation into product design—helping translate performance and aesthetic requirements into a cohesive product experience.
Impact
Supported the development of a category-defining product that reimagined how materials could enhance both performance and user experience.